"Securities daily" reporters by flush to sort out, according to data by the end of April 5, 2016, 32 textile garment industry listed companies from 2011 to 2015, five years, the total inventory on increased year by year, total is 18.588 billion yuan respectively, 19.349 billion yuan, 20.259 billion yuan, 21.051 billion yuan and 22.209 billion yuan. If we calculate the inventory growth rate from 2011 to 2015, the total inventory of 22209 million yuan in 2015 is up 19 percent from 18.588 billion yuan in 2011.
"The growth of inventories in the textile and apparel industry has been linked to a sustained downturn in demand." Analysis of the personage inside course of study, at present, the spirit, the pursuit of cost-effective as consumption trend, and the popularization of Internet and electronic business, new business models are giving consumers more information and options, squeeze the living space of traditional garment industry, greatly enhances the clothing industry competition.
Nine percent of the company's inventory of billions of dollars
According to the statistics, the total of 28 companies listed in the above 32 textile and apparel enterprises are over 100 million yuan, accounting for nearly 90% of the total.
Of these, seven Wolf stocks have been growing for four consecutive years. According to the statistics, in the four years from 2012 to 2015, the inventory of the company was 566 million yuan, 657 million yuan, 743 million yuan and 843 million yuan respectively. If the rate of inventory growth from 2012 to 2015 is calculated, the company's inventory of 843 million yuan in 2015 is up 49% from 566 million yuan in 2012.
According to the annual report of the seven wolves, the total book balance of the company's inventory at the end of 2015 was 1.325 billion yuan, with a total of 482 million yuan, and the book value was 843 million yuan. Among them, in the huge inventory, the highest proportion is the inventory of seven wolves, whose ending book balance is 936 million yuan, and the price is estimated to be nearly 400 million yuan.
Some industry insiders analyze that the biggest reason for the impairment of seven Wolf assets is the unmarketable stock.
Septwolves, said in 2015, the company in the face of weak external economic environment at the same time, also face retail spending of the rapid change of the situation, request the company ongoing transformation, seek breakthrough in adjustment. But while the corporate business model needs to change, it won't happen overnight.
Insiders believe that the reason why the seven wolves are unmarketable is that the offline channels have been hit by the electric goods brand, and the other is that the goods have been repeatedly checked out.
Export volume increase is the key to inventory
The reason for the industry's analysis of the growth of the textile clothing industry is that the domestic demand market is weak and the most fundamental demand problem has not been solved.
To this, the cic advisory light industry researcher Zhu Qinghua to "securities journal" reporter said: "if the international growth is slow or simply 'economic mire, textile and apparel inventory is difficult to return to normal." Zhu qinghua believes that China's textile and apparel industry is more dependent on exports, and the export promotion is the key to ease the high inventory of textile clothing.
For example, lutai A, whose products are mainly exported to China, has seen A rise of nearly 100 million yuan in the last two years. Company's annual report in 2015 said, "in 2015, the external situation of textile industry in the face of complex and prominent is the market demand downturn, factors of production costs continue to rise, cotton import quota cuts, and a series of factors, these unfavorable factors lead to further improve the enterprise production cost, product exports less competitive, together with the rapid rise of southeast Asia textile, garment processing, make the company deeply" double pressures of demand and cost.
In 2015, the company realized revenue of 6.173 billion yuan, an increase of 0.06% year on year. Operating profit was 841 million yuan, down 19.09 percent year on year. Net profit attributable to shareholders of listed companies was 712 million yuan, down 25.71% year on year. Net profit excluding non-recurring profit and loss was 718 million yuan, down 18.02 percent year on year.
Facing the demand and cost pressures, lutai A for "promoting southeast Asian production base construction", in 2015, lutai (Cambodia) phase ii project went into operation, lutai (myanmar) project, at the same time, the company also set up lutai textile co., LTD. (Vietnam) and Vietnam garment factory project.
Company said, as the cost of domestic factors of production is increasing day by day, the textile and garment processing trade especially clothing processing industry the trend of shift to southeast Asian countries has been established, superior enterprises "go out" become inevitable.
Supply-side reforms favor stock removal
Faced with the weakness of demand and the pressure of cost, how to resolve the textile and garment enterprises?
Li yining, a member of the CPPCC national committee, has proposed that the supply-side structural reform should study product personalization, humanization of service and brand internationalization, and keep the customers' needs at home. For the textile and apparel industry, there is a lot of work to be done in every link. The textile industry is large and not strong enough to prevent a large number of enterprises from taking pride in imported equipment. The terminal industry is big and the brand lacks the power to attract Chinese people. The short board of the industry is the goal of supply-side reform, and it is found that the short board is the direction to improve the effective supply. To explore new demand with innovative thinking and to lead the new demand is the rich ore that the textile and clothing industry has dug effectively.
"The introduction of supply-side reform will have an important impact on the textile and apparel industry's inventory and production capacity," zhu qinghua, a researcher with the China investment advisory group, told the paper. First, the supply-side reform advocates effective investment, which will encourage enterprises to formulate production capacity plans according to market demands, avoiding blind development and resulting in waste of resources. Second, the reform policy means to comprehensively raise the standard level and improve the quality supervision system, which will help to eliminate backward production capacity and promote industrial upgrading. Third, policy also emphasizes innovation, and innovation is an important way for enterprises to inventory.
People in the industry told securities daily that the reason for the fierce competition in the textile and apparel industry is due to the serious homogeneity of products.
To this, "securities journal" reporter in the communication with many textile clothing listed companies understand that several companies to maximize the product r&d, in order to meet the needs of consumers at the same time, there are listed companies launching individualized order to meet the high requirements of the consumers. Have clothing listed company related department head to the "securities daily" reporters, while consumer demand is higher and higher, the company factory to develop intelligence, parts and began to accept consumers personalized orders.
Zhu said that the market competition will shift from price to quality and innovation, and that large and medium-sized textile and apparel enterprises are more competitive in quality and innovation. "After the state proposes the supply-side reform, large and medium-sized garment enterprises will benefit from this, because many backward production capacity will be eliminated in the future."